Wednesday, March 30, 2005
MAR 30 - NAPSTER ROCKS SUNSET STRIP, GIVES LUCKY ATTENDEES FREE FILLS, REFILLS AND THRILLS WITH "NAPSTER TO GO"
by Don Rose
(March 30, 2005: West Hollywood, CA) As we all remember, Napster rocked our world back in the Dot Com Boom, by making Peer To Peer music downloading a household phenomenon -- and inspiring millions to huddle around the "comp-fire" to upload/download millions of tunes. Cut to today: a new mini Net Boom of sorts is back, and the Cat has come Back in a big way in its battle with Apple for music downloading supremacy -- first by relaunching (as a fine pay service), then topping itself with its unique new service called NAPSTER TO GO. The key New Thing here: PORTABILITY OF SONGS, allowing N2GO subscribers to download and listen to an UNLIMITED amount of music, and do so on (certain compatible) MP3 players, as long as a low monthly $14.95 fee is paid. So, if you are the type who, say, buys at least 1 new CD each month, on average, that same general price can instead get you all the songs you want (on a PC or an MP3 player, at home or on the road).
To promote the consumer launch of Napster's portable subscription service (the world's first), the Cat got the word out with a Big Bang here in L.A., remaking Mel's Diner on the Sunset Strip into the Napster To Go Cafe', with celebs like Nick Lachey in attendance. Lucky music lovers were treated to a lot of FREE tunes, FREE coffee -- and, yes, even FREE MP3 players! (The latter being the amazingly cool iRiver H10 5GB MP3 Player, which not only holds upwards of a thousand tunes but can display photos, record FM or your voice, and a lot more...)
To read the full story, please see the N2GO article in our TRR MUSIC section.
(March 30, 2005: West Hollywood, CA) As we all remember, Napster rocked our world back in the Dot Com Boom, by making Peer To Peer music downloading a household phenomenon -- and inspiring millions to huddle around the "comp-fire" to upload/download millions of tunes. Cut to today: a new mini Net Boom of sorts is back, and the Cat has come Back in a big way in its battle with Apple for music downloading supremacy -- first by relaunching (as a fine pay service), then topping itself with its unique new service called NAPSTER TO GO. The key New Thing here: PORTABILITY OF SONGS, allowing N2GO subscribers to download and listen to an UNLIMITED amount of music, and do so on (certain compatible) MP3 players, as long as a low monthly $14.95 fee is paid. So, if you are the type who, say, buys at least 1 new CD each month, on average, that same general price can instead get you all the songs you want (on a PC or an MP3 player, at home or on the road).
To promote the consumer launch of Napster's portable subscription service (the world's first), the Cat got the word out with a Big Bang here in L.A., remaking Mel's Diner on the Sunset Strip into the Napster To Go Cafe', with celebs like Nick Lachey in attendance. Lucky music lovers were treated to a lot of FREE tunes, FREE coffee -- and, yes, even FREE MP3 players! (The latter being the amazingly cool iRiver H10 5GB MP3 Player, which not only holds upwards of a thousand tunes but can display photos, record FM or your voice, and a lot more...)
To read the full story, please see the N2GO article in our TRR MUSIC section.
