Thursday, April 21, 2005
EVENT REVIEW: PIONEER NAVIGATION SYSTEM LAUNCH PARTY
by Don Rose
(April 21, 2005 -- Hollywood CA) "It Knows". That simple yet ingenious phrase serves as the slogan for the latest advanced automotive navigation system from Pioneer Electronics - which launched tonight with a swanky/fun Hollywood soiree, smack in the new heart of Tinseltown: the Hollywood and Highland nexus (at the Montmartre Lounge, to be exact). Attendees enjoyed trying out the new nav system firsthand, which could have directed you to the party in no time thanks to features like live traffic updates, multiple map-zoom levels, and the ability to find the path of "least resistance" to route you around bad jams. Nothing but good jams at this party, however, as the crowded house drank fine Patron libations, enjoyed delicious Wolfgang Puck catered cuisine, and savored scintillating conversation as well as titillating gyrations (on the dancefloor, which was constantly packed, thanks in part to a great pair of DJs -- DJ JUS SKE & DJ AM -- who blended 80's tunes and current faves with smooth style).
Several celebs turned out to party, including event-co-hosts Adrian Greiner, Carmen Electra (looking quite svelte and sexy) and Molly Sims (popquiz: can you name a magazine that does not have her image in it?!) -- plus Dave Navarro, Paris Hilton (who came with fellow lanky blonde Kimberly Stewart (Rod's daughter)), Jeremy Piven, Mark McGrath, and many more.
Others in attendance included Abi, a great new designer whose fashions graced the NEXT fashion show earlier this year (she and her friends were sporting her stylin summery styles tonight). Also enjoyed running into Justin Gunn, a cool tech guy who has hosted a series of hip TV shows about cyber culture (shows like CNET Central, The Web, stuff for TechTV, etc.) -- and is now involved with a new channel (backed by Al Gore, inventor-well-not-really of the Internet) called CURRENT -- which plans, among other things, to have a "Google-Current News" segment that will relay top news based on what people are searching for on Google (so don't be surprised if the top story often involves Jennifer Love Hewitt's top). Look for the new net to debut in a few months.
Overall, this was one great party, on many levels (literally) -- the three level setting was perfect to enjoy dancing and revelry indoors as well as the delightful night outside. Yet another excellent event from the folks at Fingerprint Communications -- who recently threw another stellar celeb-studded soiree for Details Magazine at the Hollywood Roosevelt Hotel, which is also having a resurgence, thanks to a makeover (ok, remodelling) and the general renaissance of Hollywood Blvd. The LaBrea-to-Vine strip now beats most streets in LA as the happening place to party. Sure, you may find it hard to park, but thanks to Pioneer's intelligent navigation system, at least it won't be hard to get there.
(April 21, 2005 -- Hollywood CA) "It Knows". That simple yet ingenious phrase serves as the slogan for the latest advanced automotive navigation system from Pioneer Electronics - which launched tonight with a swanky/fun Hollywood soiree, smack in the new heart of Tinseltown: the Hollywood and Highland nexus (at the Montmartre Lounge, to be exact). Attendees enjoyed trying out the new nav system firsthand, which could have directed you to the party in no time thanks to features like live traffic updates, multiple map-zoom levels, and the ability to find the path of "least resistance" to route you around bad jams. Nothing but good jams at this party, however, as the crowded house drank fine Patron libations, enjoyed delicious Wolfgang Puck catered cuisine, and savored scintillating conversation as well as titillating gyrations (on the dancefloor, which was constantly packed, thanks in part to a great pair of DJs -- DJ JUS SKE & DJ AM -- who blended 80's tunes and current faves with smooth style).
Several celebs turned out to party, including event-co-hosts Adrian Greiner, Carmen Electra (looking quite svelte and sexy) and Molly Sims (popquiz: can you name a magazine that does not have her image in it?!) -- plus Dave Navarro, Paris Hilton (who came with fellow lanky blonde Kimberly Stewart (Rod's daughter)), Jeremy Piven, Mark McGrath, and many more.
Others in attendance included Abi, a great new designer whose fashions graced the NEXT fashion show earlier this year (she and her friends were sporting her stylin summery styles tonight). Also enjoyed running into Justin Gunn, a cool tech guy who has hosted a series of hip TV shows about cyber culture (shows like CNET Central, The Web, stuff for TechTV, etc.) -- and is now involved with a new channel (backed by Al Gore, inventor-well-not-really of the Internet) called CURRENT -- which plans, among other things, to have a "Google-Current News" segment that will relay top news based on what people are searching for on Google (so don't be surprised if the top story often involves Jennifer Love Hewitt's top). Look for the new net to debut in a few months.
Overall, this was one great party, on many levels (literally) -- the three level setting was perfect to enjoy dancing and revelry indoors as well as the delightful night outside. Yet another excellent event from the folks at Fingerprint Communications -- who recently threw another stellar celeb-studded soiree for Details Magazine at the Hollywood Roosevelt Hotel, which is also having a resurgence, thanks to a makeover (ok, remodelling) and the general renaissance of Hollywood Blvd. The LaBrea-to-Vine strip now beats most streets in LA as the happening place to party. Sure, you may find it hard to park, but thanks to Pioneer's intelligent navigation system, at least it won't be hard to get there.
