Monday, December 06, 2004
BESTof2004: EVENT REVIEW: Moët & Chandon's M Lounge Fashion Week Party, Oct26
by Don Rose
(Beverly Hills, CA: October 26, 2004) Mercedes Benz Fashion Week is known for parties that end early, and so Moet was already one-up on the rest for their so-un-LA-like decision to throw a series of late night bashes to celebrate this week of style, shows and soirees. I attended on M Lounge's Night Two (Night One was a Casino Party), and I was soon swept up in the posh, friendly, and energetic environs. The packed location (on Beverly Drive, sight of VERY few late night shindigs, if you dont count Larry Flynt's club next door) was hopping with fashionistas, celebs and media, many coming from other functions. But this was THE place to be. Also very cool was the fact that all were partying for a cause; donations were accepted at the door for charity, which got you a set of round drink tokens.
Guests redeemed their color-coded tokens for fabulous Moet Champagne and other drinks, served by a very friendly crew at the sleek round elevated bar (think Italian-design meets the set from A Clockwork Orange). DJ AM, perhaps the hottest DJ in LA, spun hot tunes, and the passed appetizers were delectable. But the energy-highlight of this evening had to be the performance by drummer extraordinaire CINDY BLACKMAN, who blew away the crowd as she blew the roof off the place. After a slick entrance (a mini round stage rotated to reveal her in mid-drumming), her extended set had plenty of mouths agape, and the rousing ovation lasted almost as long as her set.
Overall, twas a night I, and the other revelers, won't soon forget. Celebs who attended during the series of M Lounge events that week included Dennis Hopper, Traci Bingham, Maggie Wagner, director Gary "Gold Diggers" Preisler, and many others.
Special thanks to the folks at Dominion3 PR for their assistance.